FOC Meaning
مخطط تجاري يتلقى فيه المشتري وحدات إضافية مجاناً عند شراء كمية مؤهلة.
Full definition
| Full form | Free of Charge |
|---|---|
| Main use | Free units in a quantity trade scheme |
| Other uses | Samples, damage replacements, display stock |
| Buy 10 get 1 free, effective discount | 9.1% on units received |
| Invoice value | Zero |
| Actual cost | Full inventory cost, recovered by claim |
| GST, genuinely free supply | Input tax credit generally requires reversal |
| GST, billed on same invoice | Usually treated as a discounted supply |
FOC تعني مجاناً، وهو مخطط تجاري يتم فيه شحن وحدات إضافية مجاناً مع الطلب المدفوع. الشكل الكلاسيكي هو "اشترِ 10 واحصل على 1 مجاناً" أو "اشترِ صندوقين واحصل على صندوق مجاناً". FOC هو تنسيق العرض الترويجي الأكثر شعبية في FMCG الهندي لأنه يحفز الحجم دون خفض سعر الملصق للمنتج.
تكون مخططات FOC فعالة بشكل خاص لإطلاق المنتجات الجديدة (أخذ العينات عبر التجارة)، وتصفية SKUs بطيئة الحركة، ودفعات المهرجانات. يمكن أن يكون SKU المجاني هو نفسه SKU المدفوع (يعادل BOGO) أو SKU مختلف للبيع المتقاطع، على سبيل المثال، اشترِ 10 صناديق من الشامبو واحصل على بلسم مجاناً.
بموجب GST، يمكن أن تجذب الإمدادات المجانية للأطراف ذات الصلة ضريبة على ائتمان المدخلات المستفاد منه، لذا فإن محرك المخططات المناسب يضع علامة مميزة على وحدات FOC في الفواتير ويغذيها في تقارير الامتثال.
Real-world example
علامة سناك تجارية تنفذ 'اشترِ 24 صندوقاً، احصل على صندوقين مجاناً' عبر جميع موزعي تاميل نادو لأسبوع Pongal.
FOC (مجاناً): common questions
The questions people ask most often about foc (مجاناً) in Indian distribution.
FOC stands for Free of Charge: goods supplied to a customer without payment, most commonly the free units in a quantity trade scheme, but also samples, display stock or replacements for damaged goods.
About 9.1%, not 10%. The free unit spreads across the eleven units actually received rather than the ten paid for. Distributors who cost such schemes at 10% consistently under-recover across large volumes.
It depends on structure. For genuinely free supplies such as samples, input tax credit attributable to those goods generally has to be reversed. Where free units appear on the same tax invoice as paid units, the transaction is commonly treated as a discounted supply of the total quantity.
Because free goods carry no invoice value but full inventory cost. If the claim against the brand is rejected or filed late, the distributor absorbs the whole amount. Most distributors track what they claimed but not what they actually issued, and the gap is pure loss.
No. Including free units in volume achievement inflates apparent performance and distorts every per-unit metric downstream. FOC should be booked as scheme spend.
Go deeper
Guides that use this term
The definition is the starting point. These walk through what it means for a working distribution business in India.
Where it applies
Applicable industries
This term is relevant across the following SpireStock-supported industries.
How SpireStock handles it
Related SpireStock features
The concepts described above are implemented end-to-end in these product modules.
Keep learning
Related terms
See FOC (مجاناً) in action
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